Nigerian singer Davido seems to be working on a new collaboration with fashion brand Puma different from the existing promotional deal they have.
As you may know, Davido inked a deal with Puma as an ambassadorial sometime in December 2021.
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The “Thirty Billion” singer appeared in different brand promotional adverts and their flagship store in Nigeria and even walked the Puma runway during New York Fashion Week.
Taking to his official Instagram account, Davido shared a backside photo of himself, showcasing an urban outfit, crested “We rise by lifting others” which is the name of his none profit organization, and then, “Puma” was written below the writeup.
If that is actually a brand from Davido and Puma, the singer will be walking the path of his American counterparts … the likes of Cardi B, Kanye West and lots more who have partnered with established fashion brands like Addidas, Gucci and lots more.
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The American-born Nigerian singer in a short video clip that showed up on social media recently teased getting married to his on-again, off-again girlfriend Chioma in 2023.
Fans can only wait to see how that very script by Davido plays out next year.